Called one of America’s best jewelers by the Wall Street Journal, Ahee Jewelers is an elegant destination for diamond engagement rings, bridal jewelry, designer watches, and custom pieces. Located in the Detroit suburb of Grosse Pointe Woods, and established in 1947, Ahee is, like Brophy, a multi-generational family business.
The source of many wish list items, Ahee’s holiday catalog is an intimate, high-quality way the company interacts with many families both in metro Detroit and its national clientele. Since catalogs are significant marketing investments, the Ahee family wanted an updated, sophisticated look that sets it apart from the competition and reflected the importance of the Ahee brand and the brands it carries.
Brophy worked with acclaimed photographer Jenny Risher, to showcase Ahee’s pieces—from its own in-house artisans and from celebrated brands such as Roberto Coin, Mikimoto, and Nikos Koulis. Arranging everything from concepts to the latest wardrobe, Brophy reincorporated lifestyle into the catalog. Upon completion of the shoot, we designed the catalog, retouched all of the photography, and prepared it for its production run.
Brophy also developed a series of out-of-home ads throughout metro Detroit for the holiday season and continuing into 2019.